ABOUT THE FOUNDER
Isabel is a multi-passionate woman whose life has always been led by a deep curiosity for healing, beauty, and transformation. With a background in art business and integral medicine—and a childhood immersed in the superfoods and wellness space—she naturally gravitated toward a lifestyle rooted in clean living, inner connection, and the power of nature.
Her time living in South Africa profoundly shaped her worldview. In a culture that honors ancestry, earth wisdom, and the healing power of plants, Isabel found herself deeply moved by the simplicity and truth of going back to the roots. That experience became a compass—one that now guides everything she creates through House of Alchemy.
As the founder, Isabel weaves together the ancient and the modern. Her approach is grounded in the belief that healing doesn’t need to be complicated—it just needs to be intentional. House of Alchemy reflects her vision: a space where modern science meets ancestral knowledge, where skincare becomes self-care, and where rituals are designed to nourish the body, calm the mind, and reconnect us with what matters most.
With each product, Isabel invites others to slow down, create space for stillness, and remember the innate wisdom within. House of Alchemy isn’t just a brand—it’s a way of living.
